Tom Ortega – The Eventual Entrepreneur
It’s taken me far too long to become an entrepreneur. How long? It was 1986 and I was roughly 11. I walked onto the playground, went straight to my best friends and said, “I’m gonna be a successful...
View ArticleFull Time Startup’ing vs Part Time: Which is the best?
Twyla Tharp is a choreographer. While Twyla talks about a lot of things in this 3 & 1/2 minute video, the part starting at 2:53 is my favorite section. She talks about how she didn’t immediately...
View ArticleWhat should a startup focus on: profits or expansion?
This post is in response to a recent article on Businessweek, entitled “A Wrench in Silicon Valley’s Wealth Machine“. It’s our first panel style post where we ask our startup contributors to give...
View ArticlePounding the Pavement and Getting Over the Fear of Sales
Part of my goal is to do an almost diary-like coverage of me doing the startup. Until February, I’ll still be part time on the biz and full time on my developer job. I did, however, get a taste of...
View ArticleSometimes the hardest part isn’t the business
I moved the first of February. I had this dream: I’ll get to Arizona, setup shop in about a week and then I can get cranking. I’ll be able to work on the business, doing the stuff we’ve always...
View ArticleStarting up is hard for a Tinkerer
Lemme rephrase that title: Starting up for over 2+ years is hard for a tinkerer. I’ll be honest, because I’m a horrible liar. Conferences are fun. Conference planning is even more fun. However, I...
View ArticlePartnerships: Business goals are not equal to personal goals
One would think that a goal of a business is simple: Serve customers and, hopefully, make money to allow you to continue doing that. It’s true, business goals can be that simple. However, business...
View ArticleSales is tough, but keep at it and listen to the quiet voice
Who likes sales? Salesmen, do I guess. To the average person though, sales is tough and at times feels dirty. For an entrepreneur, it’s even tougher because you’re so close to the product that it’s...
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